702 PUBLIC HEALTH (OCCUPATIONAL MEDICINE) Zdrav Vestn | November – December | Volume 89 | https://doi.org/10.6016/ZdravVestn.3126 1 Faculty of Medicine, University of Ljubljana, Ljubljana, Slovenia 2 Department of Infectious Diseases and Febrile Illnesses, University Medical Centre Ljubljana, Ljubljana, Slovenia Correspondence/ Korespondenca: Mojca Matičič, e: mojca. maticic@kclj.si Key words: SARS-CoV-2 pandemic; information dissemination; call centre; crisis management; public health Ključne besede: pandemija virusa SARS- CoV-2; diseminacija informacij; klicni center; krizno upravljanje; javno zdravje Received: 2. 7. 2020 Accepted: 4. 11. 2020 eng slo element en article-lang 10.6016/ZdravVestn.3126 doi 2.7.2020 date-received 4.11.2020 date-accepted Public Health (Occupational medicine) Javno zdravstvo (varstvo pri delu) discipline Professional article Strokovni članek article-type A centralised novel coronavirus telephone helpline: a tool for managing and tracking the nation’s response to the COVID-19 epidemic in Slovenia Osrednji klicni center za informacije o novem koronavirusu: orodje za obvladovanje in sprem- ljanje odziva prebivalk in prebivalcev Slovenije med epidemijo covida-19 article-title A centralised novel coronavirus telephone helpline Osrednji klicni center za informacije o novem koronavirusu alt-title SARS-CoV-2 pandemic, information dissemi- nation, call centre, crisis management, public health pandemija virusa SARS-CoV-2, diseminacija informacij, klicni center, krizno upravljanje, javno zdravje kwd-group The authors declare that there are no conflicts of interest present. Avtorji so izjavili, da ne obstajajo nobeni konkurenčni interesi. conflict year volume first month last month first page last page 2020 89 11 12 702 709 name surname aff email Mojca Matičič 2 mojca.maticic@kclj.si name surname aff Kevin Pelicon 1 Ivana Krajnc 1 Klemen Petek 1 eng slo aff-id Faculty of Medicine, University of Ljubljana, Ljubljana, Slovenia Medicinska fakulteta, Univerza v Ljubljani, Ljubljana, Slovenija 1 Department of Infectious Diseases and Febrile Illnesses, University Medical Centre Ljubljana, Ljubljana, Slovenia Klinika za infekcijske bolezni in vročinska stanja, Univerzitetni klinični center Ljubljana, Ljubljana, Slovenija 2 A centralised novel coronavirus telephone helpline: a tool for managing and tracking the nation’s response to the COVID-19 epidemic in Slovenia Osrednji klicni center za informacije o novem koronavirusu: orodje za obvladovanje in spremljanje odziva prebivalk in prebivalcev Slovenije med epidemijo covida-19 Kevin Pelicon,1 Ivana Krajnc,1 Klemen Petek,1 Mojca Matičič2 Abstract In response to neighbouring Italy’s accelerating outbreak of the coronavirus disease 2019 (COVID-19), Slovenia established a national toll-free telephone helpline, which operated from 9 March until 12 June 2020 and answered more than 40 thousand calls in its first ten weeks alone. It was operated by medical students and integrated professionals from diverse fields in order to provide trustworthy, accurate, and understandable information to the citizens of Slovenia. We examine the impact that this centralised helpline had on managing the COVID-19 health crisis by shaping and monitoring the public’s response. Izvleček Centralni klicni center za informacije o novem koronavirusu je bil v Sloveniji ustanovljen na na- cionalni ravni kot odziv na izbruh v sosednji Italiji. Deloval je od 9. marca do 12. junija 2020. Samo v prvih desetih tednih delovanja so svetovalci odgovorili na več kot 40.000 klicev. Državljanom so v klicnem centru svetovali študentje medicine s podporo strokovnjakov z različnih področij, s čimer je bila zagotovljena verodostojnost, točnost in razumljivost posredovanih informacij. V prispevku proučujemo vlogo osrednjega klicnega centra pri obvladovanju epidemije covida-19 in spremljanju odziva prebivalk in prebivalcev Slovenije na uveljavljene ukrepe za preprečevanje širjenja okužbe z novim koronavirusom. Cite as/Citirajte kot: Pelicon K, Krajnc I, Petek K, Matičič M. A centralised novel coronavirus telephone helpline: a tool for managing and tracking the nation’s response to the COVID-19 epidemic in Slovenia. Zdrav Vestn. 2020;89(11–12):702–9. DOI: https://doi.org/10.6016/ZdravVestn.3126 Copyright (c) 2020 Slovenian Medical Journal. This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License. Slovenian Medical Journal 703 PROFESSIONAL ARTICLE A centralised novel coronavirus telephone helpline 1 Introduction In response to the outbreak of the coronavirus disease 2019 (COVID-19) in neighbouring Italy, one of Europe’s epicentres at the time (1,2), Slovenia rapidly prepared to fight not only the disease itself but the ensuing »infodem- ic« of factual inaccuracies and misinfor- mation, which according to the WHO are just as dangerous (3). Particularly in times of healthcare crises, the citizens’ perception of risk determines their re- sponse and adherence to public health guidelines and recommendations. Scien- tific evidence in academic literature does not necessarily translate to the broader public’s understanding. To bridge this gap and to trigger the widespread ad- justment in behaviour that was needed to curb the spread of severe acute respi- ratory syndrome coronavirus 2 (SARS- CoV-2), it was essential for the public to be given understandable, accurate, trust- worthy, and timely information that was tailored to their needs and circumstanc- es and was delivered sympathetically and compassionately (4,5). Five days after the first case of COVID-19 was confirmed in Slovenia and with 31 reported cases altogether (6), the country established a national toll-free coronavirus telephone helpline, which operated from 9 March until 12 June 2020. It worked alongside other previously established communication channels, such as that of the Ministry of Foreign Affairs, the National Institute of Public Health, and others, all with the common goal of providing the country’s two-million population with reliable and up-to-date information. We examine the first two months of its operation from 9 March to 15 May 2020 and argue that the centralized call centre, which was unique in Slovenia, played a significant role in observing the public’s response and thus in successfully managing the COVID-19 epidemic in the country. 2 Unique structure and a multidisciplinary team The coronavirus call centre was founded by the Government Communi- cation Office of the Republic of Slovenia in cooperation with the Clinic for Infec- tious Diseases and Febrile Illnesses of the University Medical Centre Ljubljana, the National Institute of Public Health, the Ministry of Health and the Ministry of Public Administration. It operated seven days a week, from 8 a.m. to 8 p.m., and was available at a toll-free domestic and an international phone number (7). The call centre was heavily promoted at press conferences, in media outlets, and on the Internet, where it was prominent- ly featured. To ensure competent responses to what were expected to be medical ques- tions, students of the Faculty of Medi- cine of the University of Ljubljana were invited to participate as call centre advis- ers. Of the 189 who responded, 66 were chosen. Eventually, it turned out most effective to further reduce the number of students to a core team of predomi- nantly senior-year ones, who worked best in the team, had flexible schedules, were highly motivated, and had already passed courses in infectious diseases, public health, and psychiatry. The stu- dents underwent intensive training on COVID-19 itself, communication skills, phone etiquette, confidentiality practic- es, consular services for travellers and citizens abroad, and received an exten- sive knowledge database from which they could source answers. Prior to 704 PUBLIC HEALTH (OCCUPATIONAL MEDICINE) Zdrav Vestn | Nnovember – December 2020 | Volume 89 | https://doi.org/10.6016/ZdravVestn.3126 starting work in the call centre, students also completed multiple simulated calls with scenarios such as threatening, in- sulting, anxious, and crying callers. They were also trained in the use of technical equipment and received instructions on logging calls into the system. The aim of the helpline was to create a one-stop-shop for citizens with ques- tions on the COVID-19 pandemic, so according to best practice, the call cen- tre welcomed experts from various fields and institutions (8). This meant that the students could permanently consult with specialists of infectious diseases, public health professionals, and psychiatrists, as well as representatives of the Ministry of Foreign Affairs and Civil Protection Services. Furthermore, experts from the Ministry of the Interior, the Ministry of Education, Science and Sport, the La- bour Inspectorate, as well as others were available on demand. In anticipation of questions regarding newly introduced governmental measures and public health guidelines, additional institutions were asked to contribute and the config- uration of the call centre’s team was dy- namically adjusted. To guarantee consis- tency among advisers and to ensure they were acquainted with current events and new legislation, the team received daily or even hourly briefings. 3 A proactive approach The call centre was unique in that it took a proactive approach to solving in- dividual callers’ problems. The advisers did not only passively relay information. Instead, they actively engaged in finding solutions with the expert consultants on-site, sought answers from various de- cision-makers and stakeholders, alerted them to ambiguities in legislation, and integrated these inputs to provide citi- zens with reliable and understandable answers. The knowledge database was continuously updated with informa- tion the call centre received from third parties, such as the Ministry of Foreign Affairs, the National Institute of Public Health, the Ministry of the Interior and others, as well as by the experts them- selves (Figure 1). The efficacy of such a model of a cen- tralised helpline is perhaps best demon- strated by the fact that the multidisci- plinary team of experts and advisers was able to resolve 98% of queries on the Figure 1: The protocol for answering questions and obtaining answers in the national coronavirus call centre during the COVID-19 epidemic in Slovenia, 2020. No A domestic or international call reaches the helpline A student answers the phone The question is forwarded to competent authorities for clarification (the Ministry of Health, the National Institute of Public Health, the Ministry of the Interior, the Ministry of Foreign Aairs, the Ministry of Education, Science and Sport, the Police, etc.) The student knows the answer The answer is in the knowledge database One of the call centre's experts has the answer The caller is asked to leave their contact information, the call is ended and entered into the system An answer to the question is received The answer is added to the knowledge database The caller is called back or e-mailed with the answer (2 % of questions) The caller is given the answer and the call is entered into the system (98 % of questions) No No Yes No Yes Yes Yes 705 PROFESSIONAL ARTICLE A centralised novel coronavirus telephone helpline specialists of infectious diseases, public health professionals, and psychiatrists, as well as representatives of the Ministry of Foreign Affairs and Civil Protection Services. Furthermore, experts from the Ministry of the Interior, the Ministry of Education, Science and Sport, the La- bour Inspectorate, as well as others were available on demand. In anticipation of questions regarding newly introduced governmental measures and public health guidelines, additional institutions were asked to contribute and the config- uration of the call centre’s team was dy- namically adjusted. To guarantee consis- tency among advisers and to ensure they were acquainted with current events and new legislation, the team received daily or even hourly briefings. 3 A proactive approach The call centre was unique in that it took a proactive approach to solving in- dividual callers’ problems. The advisers did not only passively relay information. Instead, they actively engaged in finding solutions with the expert consultants on-site, sought answers from various de- cision-makers and stakeholders, alerted them to ambiguities in legislation, and integrated these inputs to provide citi- zens with reliable and understandable answers. The knowledge database was continuously updated with informa- tion the call centre received from third parties, such as the Ministry of Foreign Affairs, the National Institute of Public Health, the Ministry of the Interior and others, as well as by the experts them- selves (Figure 1). The efficacy of such a model of a cen- tralised helpline is perhaps best demon- strated by the fact that the multidisci- plinary team of experts and advisers was able to resolve 98% of queries on the Figure 1: The protocol for answering questions and obtaining answers in the national coronavirus call centre during the COVID-19 epidemic in Slovenia, 2020. No A domestic or international call reaches the helpline A student answers the phone The question is forwarded to competent authorities for clarification (the Ministry of Health, the National Institute of Public Health, the Ministry of the Interior, the Ministry of Foreign Aairs, the Ministry of Education, Science and Sport, the Police, etc.) The student knows the answer The answer is in the knowledge database One of the call centre's experts has the answer The caller is asked to leave their contact information, the call is ended and entered into the system An answer to the question is received The answer is added to the knowledge database The caller is called back or e-mailed with the answer (2 % of questions) The caller is given the answer and the call is entered into the system (98 % of questions) No No Yes No Yes Yes Yes spot, while only the remaining two per- cent were forwarded to competent au- thorities for further clarification. Callers were also actively encouraged to submit suggestions and initiatives which were later aggregated by the call centre staff and forwarded to legislators for consid- eration. In fact, many callers’ initiatives were even included in new legislative measures (9). Such an ongoing proac- tive communication between the call centre, the public, and decision-makers brought about an additional role of the call centre: it became an important tool for observing the public’s response to new mitigation measures in terms of de- termining key areas of concern and for assessing where further clarification was needed. 4 Analysis of the calls We examined the data from 9 March, when the call centre began to operate, until 15 May 2020, when Slovenia an- nounced an end to the COVID-19 epi- demic. The following week, starting with 18 May 2020, the call centre’s business hours were reduced to only weekdays between 8 a.m. and 4 p.m. The helpline ceased to operate after 14 weeks, on 12 June 2020. By 15 May 2020, the helpline advis- ers had already answered a total of 40 174 calls. On an average weekday, this translated to 685 calls daily, while on weekends and public holidays the aver- age number of answered calls was 380 (Figure 2). The longest call lasted for one hour and 29 minutes. The number of advisers was adjusted daily, based on the expected number of calls and con- sidering fluctuations between weekdays and weekends, imminent or recent pub- lic health announcements, legislative action, and promotion of the helpline in 706 PUBLIC HEALTH (OCCUPATIONAL MEDICINE) Zdrav Vestn | Nnovember – December 2020 | Volume 89 | https://doi.org/10.6016/ZdravVestn.3126 the media. The content of the calls changed in accordance with the progression of the epidemic and governmental restrictions (Figure 3). Initially, a considerable pro- portion of callers sought medical advice with questions about COVID-19 signs and symptoms, viral transmission, and Figure 2: The daily number of answered calls by the national coronavirus helpline and important milestones (10) during the COVID-19 epidemic in Slovenia, 2020 (n= 40 174). Data source: the Government Communication Office of the Republic of Slovenia. Permission for data use obtained. 0 500 1000 1500 Weekends and public holidaysWeekdays Ma y 1 1 Ma y 4 Ap ril 27 Ap ril 20 Ap ril 13 Ap ril 6 Ma rch 30 Ma rch 23 Ma rch 16 Ma rch 9 D a il y n u m b e r o f a n sw e re d c a ll s Timeline March 12 • WHO declares pandemic • Slovenia declares epidemic March 13 • New government of Slovenia takes oice • Call centre heavily promoted at government press conference • Temporary hold on non-essential medical services announced March 16 • Educational institutions close • Non-essential stores and services close • Ban on public transportation March 20 • General restriction of movement in public spaces March 11 • Border controls with Italy March 30 • Restriction of movement between municipalities April 4 • 14-day quarantine for people entering Slovenia April 11 • Easing of restrictions on certain elective healthcare services April 12 • Shortening of the quarantine for people entering Slovenia from 14 to 7 days, followed by a swab test on day 7 April 15 • Facemasks and gloves mandatory in closed public spaces • National study on the prevalance of SARS-CoV-2 announced April 20 • Re-opening of certain stores and services April 30 • Restriction of movement between municipalities lied May 6 • Results of the national study on the prevalance of SARS-CoV-2 made public May 9 • Restrictions on all healthcare services eased May 15 • Slovenia announces end of epidemic • End of quarantine for EU travelers entering Slovenia • End of general restriction of movement in public spaces announced May 11 • Public transportation resumes, but with restrictions preventive measures. However, this ini- tial surge likely coincided with the on- going season of other upper respiratory tract infections, which are common in March, making it difficult to distinguish them from the new coronavirus infec- tion (11). In subsequent weeks, it became apparent that citizens became more edu- 707 PROFESSIONAL ARTICLE A centralised novel coronavirus telephone helpline cated about COVID-19 and became less likely to call about unrelated symptoms. As Slovenia introduced tighter restric- tions towards the end of March 2020, the focus of the queries shifted to miti- gation measures such as quarantine and restrictions on public movement. On 30 March 2020, when the government banned travel between municipalities, a decision unprecedented since the 1972 smallpox epidemic in former Yugoslavia (12), the helpline represented one of the first points of contact for shocked and unprepared citizens seeking reassurance and help. A similar trend could be seen later, when the epidemiological situation in Slovenia stabilised to the point where the country could announce an end to the COVID-19 epidemic and ease bor- der restrictions and quarantine proce- dures for people entering the country on 15 May 2020 (10,13). Throughout the helpline’s operation, a variety of social and welfare issues were raised by callers and became more apparent as the epidemic progressed. In- deed, the national call centre became a place for people in distress to seek not Figure 3: The daily proportion of answered calls by the national coronavirus helpline for three common topics in accordance with relevant milestones (6,10) during the COVID-19 epidemic in Slovenia, 2020 (n = 40 174). Data source: the Government Communication Office of the Republic of Slovenia. Permission for data use obtained. March 30 • Restriction of movement between municipalities May 15 • End of quarantine for EU travelers entering Slovenia P ro p o rt io n o f d a il y a n sw e re d c a ll s [% ] Timeline April 30 • Restriction of movement between municipalities lied April 12 • Quarantine shortened to 7 days, followed by a swab test on day 7 April 4 • 14-day quarantine for people entering Slovenia March 14 • First death due to COVID-19 reported 0 10 20 30 40 50 QuarantineMovement between municipalitiesSigns and symptoms Ma y 1 1 Ma y 4 Ap ril 27 Ap ril 20 Ap ril 13 Ap ril 6 Ma rch 30 Ma rch 23 Ma rch 16 Ma rch 9 708 PUBLIC HEALTH (OCCUPATIONAL MEDICINE) Zdrav Vestn | Nnovember – December 2020 | Volume 89 | https://doi.org/10.6016/ZdravVestn.3126 only information but also assistance. The psychological and psychiatric support that was available on the spot to callers, as well as to advisers and experts, was thus an invaluable part of the operation. As the country entered a post-epi- demic period and with some measures still in place, the call centre continued to operate until 12 June 2020. Besides aggressive testing, contact tracing, and physical distancing, which proved essen- tial in limiting the spread of COVID-19 in Slovenia (14), informing and listening to citizens’ needs proved to be a power- ful tool as well. 5 Conclusion To the best of our knowledge, this is the first report of such a centralised model of a helpline in Slovenia. Since its inception, it has become nationally rec- ognised for providing accurate and reli- able information in an effective and sym- pathetic manner. Moreover, it worked proactively and helped the government in shaping its coronavirus response by offering an insight into the citizens’ needs and concerns. The decision to in- vite medical students as helpline advis- ers during the COVID-19 pandemic and to support them with expert consultants from various fields surpassed all expec- tations. Based on Slovenia’s good practice, we propose that other countries implement a similar model for managing future public health crises such as a possible new surge in SARS-CoV-2 infections. When developing a crisis response sys- tem, a centralised, easily accessible, toll-free, and well-promoted telephone helpline for providing reliable and trust- worthy information given by competent advisers in cooperation with various experts and supported by psychologists and psychiatrists, should be established. Seeking answers and solutions by facili- tating effective communication between the public and stakeholders and pro- viding feedback to decision-makers for planning further measures became an integral supporting mechanism for oth- er response activities. The authors believe that the role of centralised call centres as a response mechanism to public health crises should be further investigated. 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