494 KB47 KB199420242004Skogerbo, EliSyvertsen, Trineštevilka:1letnik:11str. 45-60ISSN:1318-3222COBISSID:23325277URN:URN:NBN:SI:doc-SYRPAKWRenEvropski inštitut za komuniciranje in kulturoJavnost (Ljubljana)communicationcommunication mediuminformacijeinformacijska družbainformacijska tehnologijainformation technologykomuniciranjekomunikacijska tehnologijamass mediamedijimnožični medijiračunalniška omrežjateorija komunikacijTowards an information society?| the value of media production and consumption|In the past decades, books and articles have been published on the transition from industrial society to a new form of society - the information society. In this article information society theories are discussed with reference to the development of the Norwegian media and communication sector. Four indicators are examined: the value of information and communication production; employment in media and communication industries; consumption of media and communication goods and services, and the degree to which new technologies appear to alleviate traditional differences between classes and social groups. The overall objective of the article has been to shed light on information society theories using various economic indicators. The analysis demonstrates that changes are taking place within production, employment and consumption of media and communication. However, these changes are neither as fast nor as dramatic as some theories on the transition to the information society predictČlanek obravnava teorije informacijske družbe z vidika razvoja norveških medijev in komunikacijskega sektorja. Upoštevani so štirje indikatorji: vrednost informacijske in komunikacijske proizvodnje, zaposlovanje v medijski in komunikacijski dejavnosti, poraba medijskih in komunikacijskih dobrin in storitev ter vlogo novih tehnologij v tradicionalnih razlikah med družbenimi sloji. Temeljni namen je osvetliti teoretski pojem informacijske družbe z ekonomskimi indikatorji. Analiza kaže, da se proizvodnja, zaposlovanje in poraba v komunikacijskem sektorju spreminjajo, vendar te spremembe niso niti tako hitre niti tako dramatične, kot napovedujejo nekatere teorije prehoda v informacijsko družboTEXTznanstveno časopisjejournalsSlovenian National E-content AggregatorNational and University Library of SloveniaEvropski inštitut za komuniciranje in kulturo - EURICOM