468 KB62 KB199420242008Pušnik, Marušaletnik:15str. S113-S131številka:supl.ISSN:1318-3222COBISSID:28030557URN:URN:NBN:SI:doc-OGFTWHMFslEvropski inštitut za komuniciranje in kulturoJavnost (Ljubljana)družinafamilymass mediamedosebni odnosimnožični medijiSloveniaSlovenijatelevisiontelevizijavpliviUdomačenje televizije na Slovenskem| javne in zasebne rabe televizije v zgodovinski perspektivi|The article discusses the uses of television in Slovenia in the 1960s and 1970s, when television massively entered into people's homes. Television played a significant role in political, economic and cultural transformations of the Slovenian society in the second half of the twentieth century. The author reconstructs the cultural history of television through the perspectives of its consumers - TV viewers, and investigates what people did with television, how they used it, domesticated it and, finally, how they appropriated television and identified with it. The analysis of uses of television and practises of watching television is focused on television as a technology (TV as a technical apparatus), a media institution (RTV Ljubljana),and a cultural text (TV program or TV contents). The author investigates the consequences of the introduction of television into the homes of thousands of viewers for the individuals and their private sphere as well as for the wider society. The analysis of the interviews about the uses of television reveals that television played a crucial role in the processes of urbanisation of the Slovenian society, in contesting socialism, in the formation of the Slovene national consciousness, in the reorganization of the household and family relations, and in the spread of the individualization and alienation processesČlanek obravnava rabe televizije v Sloveniji v šestdesetih in sedemdesetih letih dvajsetega stoletja, ko TV-ekrani postanejo pogosti v naših domovih. Imela je velik pomen v političnih, ekonomskih in kulturnih preobrazbah slovenske družbe v drugi polovici dvajsetega stoletja. Avtorica kulturno zgodovino televizije piše skozi perspektive njenih potrošnikov, TV-gledalcev, saj jo zanima, kaj so ljudje počeli s televizijo, kako so jo rabili, udomačili in nenazadnje, kako so si prisvajali televizijsko komuniciranje in se z njim identificirali. Z vidika analize rab televizije in praks njenega spremljanja televizijo obravnava kot tehnologijo (televizor kot tehnični aparat), medijsko inštitucijo (RTV Ljubljana) in kot kulturni tekst (televizijski program oz. vsebine) v zgodovinski perspektivi na Slovenskem. Pri tem raziskuje, kakšne posledice je imela uvedba televizijskega komuniciranja v domove za posameznika in njegovo zasebno sfero kot tudi za širšo družbo. Prek analize intervjujev o rabah televizije avtorica ugotavlja, da je imela televizija velik pomen v procesih urbanizacije slovenske družbe, rahljanja socialističnega družbenega reda, gradnje slovenske nacionalne zavesti, reorganizacije doma in družinskih odnosov ter v pospeševanju procesov individualizacije in alienacije v medčloveških odnosihTEXTznanstveno časopisjejournalsSlovenian National E-content AggregatorNational and University Library of SloveniaEvropski inštitut za komuniciranje in kulturo - EURICOM